2021-11-12 | Brand protection in the face of counterfeit and diversion challenges

When you start a company, your goal is to create a popular and profitable product. You are decidedly not thinking about the fact that your product will get counterfeited and sent to the gray market when it does get popular. And trust me, that will happen.When I met with the American skincare brand OZNaturals® they were riding the wave of rapid growth and impressive success. The company was launched in 2013 by CEO Angela Irish with the goal of creating a range of clean, efficacious, and...

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2021-10-29 | The most wonderful time of the year... for counterfeiters

It’s almost peak holiday shopping season and consumers are once again on the lookout for that perfect gift. However, this year is unlike any other with the events of the last 18-months putting stress on supply chains around the world.

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2021-10-20 | Win greater brand loyalty by creating compelling consumer experiences

Blue Bite’s RevOps Director Jon Anderson explains how to transform products into a digital platform to engage consumers in ways current channels cannot.

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2021-08-10 | How to combat counterfeiting in the health industry
The COVID-19 crisis has put unprecedented stress on healthcare product manufacturers for personal protective equipment (PPE), ventilators, vaccines, and targeted treatments. Regrettably, this has also created the perfect opportunity for criminals looking to profit from the pandemic. The frontline of defence in this battle is adding a digital layer of product protection.
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2021-06-29 | 3 key steps to gain productivity with OEE software

Plant managers are regularly challenged to increase throughput on production lines. Improvements to existing infrastructure or processes is often the best option, but this requires knowing which changes to make. This is the aim of overall equipment effectiveness (OEE): a best-practices metric that indicates how well a manufacturing operation is utilized compared to its full potential. The OEE method measures line productivity based on three key performance indicators: 100% availability (no stop...

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2021-06-16 | The secrets of coding integrity: questions to an expert

Manufacturers need to make sure that marking is correct and readable to ensure compliance with regulations, transparency for customers and to minimize product rework, scrap and recalls. We talk to David Habib, Markem-Imaje’s North America Solution Architect for Packaging Integrity for an expert’s view. 

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2021-03-16 | How to Get a Big-Picture View of Your Serialization Lines

Do you wish the data across your pharma serialization lines was more accessible?

As someone who has worked in enterprise software for a long time, the “disconnected” nature of  packaging line data is pretty incredible. Using Systech as an example, we may see network connectivity from enterprise systems to Level 3 Guardian, but rarely visibility to Level 2 Advisor and Level 1 Sentri.

Essentially, each line is its own island. We need to change that!

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2021-01-05 | Has Global Pharma Serialization Stopped Counterfeiting?


Pharmaceutical serialization has been looked upon as a panacea for the rampant global issue of counterfeiting. Now that enforcement data has become available on the US Drug Supply Chain Security Act (DSCSA) and EU Falsified Medicines Directive (FMD), it’s time to analyze the results. Has serialization put an end to counterfeiting?

Spoiler alert. According to the EU IP Office, pharmaceutical counterfeiting has not slowed down but is a growing threat.

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2020-12-15 | COVID Vaccine Counterfeiting Will Be Explosive


Liquid Gold. That's how Interpol has described organized crime's view of vaccine demand. The more in demand a product is, the more it will be counterfeited. We can count on an absolute tidal wave of COVID vaccine and treatment counterfeiting to flood the markets now that the vaccine is available.

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2020-11-12 | Crowdsource Your Counterfeit Detection for More Connected Customers


Crowdsourcing your counterfeit detection gives you an army of real-time field inspectors. The underlying tech is also your key to more connected customers.

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